We’re undergoing a transition in how we get information. It’s going from a world in which it’s possible for elite gatekeepers to directly shape what content people see, with the limitation of ratings and light government regulation, to a world where there’s an information ecosystem where different information sources can rapidly climb to prominence and particular stories can ‘go viral’ based purely on their memetic fitness rather than any particular human effort.
On minus side, this mean’s a lot more misinformation can get out there, both deliberately and accidentally. When there are no gatekeepers all sorts of stuff gets through the gates. On the plus side, true information that the gatekeepers were keeping out also has a much easier time getting out there. So we have a surge in people getting woke and understanding the true situation we find ourselves in, with our society dominated by a political and economic oligarchy that is looking out for their own interests ahead of everyone else’s. And that’s great! But on the other hand we have a surge in all sorts of crazy conspiracy theories and the kinds of intolerance deemed sufficiently extreme for the gatekeepers to not allow it in.
The old world is dying and the new struggles to be born. But once the process is complete and ‘old media’ is just one set of content producers in the information ecosystem, I think we’ll be better off. The traditional media sucks! They’re owned by big corporations or random rich people. Those owners are not going to fund institutions that work against their own interests. That would be crazy. It doesn’t take a conspiracy or anything, you just have to assume they’re not idiots. Sometimes they’ll go as far left as NBC or the New York Times, supporting mainstream Democratic policies, but that’s it. Whatever money is to be made with a TV station catering to an audience farther left than that has so far been left on the table. In contrast, under the information ecology model, something will inevitably emerge to fill that void. If you go to the /r/socialism subreddit, something is going to be posted there, even if it’s just blog posts. Once this all stabilize it should mean that everyone pretty much has access to information sources that come at thing from that person’s same worldview. And that’s fantastic, because it means that we won’t have the massive ideological distortions created by having an all-capitalist owned media. There won’t be any general direction in media bias, since the media directed at people with each viewpoint would just be biasing people towards itself, and they’d all be pointing in different directions depending on what viewpoints there’s demand for.
There are worries about this causing people to end up in information bubbles, only aware of their own viewpoint, but even without such bubbles people change viewpoints so rarely that I’m not sure what harm it could do. And at least this way you’ll presumably be at least aware that you are in just one of many information sub-cultures and that other ones that also think their views are just as valid are out there, rather than living in the mainstream consensus universe as determined by the media gatekeepers. And I think the “information bubble” is a little simplistic anyway. It’s more like we’re all at various points on a landscape and can see the viewpoint of people some distance around us on that landscape. You encounter the views of your friends on social media, the denizens of whatever internet comment boards you frequent, and of course the actual media content you choose to consume. Those will present a range of views that statistically you’ll probably be roughly in the center of, since they’re all from people similar to you at least in that you both ended up at online location X. And of course you’re made aware of the viewpoints of people at more distant parts of the landscape by within group discussion and investigation of those subcultures, obviously with the ability to go look at their content and engage with them directly if desired. Each group bleeds into the other at the edges. We’d all be discussing the same real world events. The ‘bubbles’ would be restrained from diverging too far. And in exchange we get a far more egalitarian and democratic method of information sharing that might let people resist their oppressors. That’s a trade I’m willing to make.